NDM Story #15 - BBC iPlayer users will have to use personal logins from early 2017

BBC iPlayer users will have to use personal logins from early 2017

Summary: 

Anyone using the BBC iPlayer app from early 2017 onwards will be required to use a personal login, with the broadcaster saying the move will make its services more personalised and localised.
From 1 September, viewers have had to confirm they have a TV licence before they can watch catch up shows. Up to now, only live content has been covered by the £145.50 annual licence fee, with online viewers having to confirm they have paid before they can watch a live feed of BBC channels.

•According to the public broadcaster, around seven million BBC ID accounts currently exist.

My opinion:

I think this is good for the BBC because it ensures more revenue for them and is more accurate in terms of their paid viewership. However, for audiences, this has a negative impact as it means that if they do not have a TV licence, they cannot access the BBC iPlayer website freely, as they previously may have been able to, before.