The impact of Google

1) Google led to the decline of the newspaper industry because more and more companies are using the internet for their advertising than newspapers ads. This has been done as firms have realised that most people use the internet a lot more frequently than they read the newspaper. As a result, ad revenue is being received by Google and other similar web-based firms as opposed to traditional print organisations. Therefore, people are blaming Google for this decline and believe that they are almost "stealing the spotlight" from traditional news outlets.

2) There has been more than a $60 billion decline in newspaper advertisement revenue which shows that there has been a huge difference in ad sales.

3) According to the graph, the time period of 2003 has seen the steepest decline in newspaper advertising revenue.

4) I don't think that Google is responsible for newspaper corporations' employees losing their jobs because they aren't directly related to the industry and are only improving the news service. I do believe that Google is a powerful company but they seem to have customer satisfaction at the heart of their services and are building upon their foundations to fulfil the customers' desires.

5)

• Joseph Campbell January 3rd, 2014

"The irony is that Google is probably more of a savior than a killer of journalism and editorial content. How many thousands of blogs, fan sites, writers, startup outlets, etc., have been discovered by Google’s search algorithms? How many talented artists and great stories have found a launching pad on YouTube and other Google outlets? How much content has been spread into new languages due to Google translate?

Google has forced journalistic outlets to innovate and search for new ways of doing things. It has made information dissemination more efficient. While at times that has been bad for the average journalist trying to make a buck, from a big picture perspective, it has been good for helping people get access to information, and that includes journalism." - I AGREE with this statement. I think that Google has been successful in almost rejuvenating the way that News is both produced and received by audiences and think that Google has made positive contributions to the industry as opposed to the negative allegations being made against them.

• "They seem to think that Google News is a service. It’s just a leech on the hardworking reporters." - I DISAGREE with this statement as I think that Google News is promoting news and reaching a wider audience, thus aiding reporters, as opposed to "leeching" on them.